The Martin Agency asked us to create a larger-than-life soundscape for America's most beloved cookie. With cosmic, subsonic booms, hooting owls and glamorous Hollywood beats, anchored by the animated voiceover of Kenan Thompson, Antfood packed as much punch as possible into three 15-second spots. Finally, we tied the campaign together by creating a memorable mnemonic for the iconic Chips Ahoy! brand.
Client: Chips Ahoy!
Agency: The Martin Agency
Design, Direction & Animation: Brand New School
Original Music & Sound Design: Antfood