Brightdrop
Delivery is Life
BrightDrop, the new EV startup launched by General Motors in 2021, produces a portfolio of all-electric delivery solutions including vans, eCarts, and software. We helped highlight their mission to decarbonize delivery in a new brand film.
We teamed up with Moving Brands, Wizz and Psyop to score an anthemic soundtrack and integrated sound design to the meticulously crafted stop-motion film. The composition establishes an upbeat, cyclical theme and develops as we see delivery affect all the interconnected aspects of our modern life. Birds tweet, babies coo and bowlers strike in sync with our rhythmic progression
The film and score were crafted in a seamless loop, symbolizing the commitment to decarbonize vehicle emissions as delivery never sleeps!
Learn more about how the visuals were created from BrightDrop: Life is a Journey | Behind the Scenes.